Client sustained life-threatening injuries after being hit by a driver who passed away at the scene. We obtained close to the policy limits with an additional claimant pre-suit and negotiated medical liens down over $250,000.
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An Uber or Lyft accident can leave you dealing with more than just injuries. You may be facing medical bills, missed work, pain, and a confusing insurance process that is harder than a typical car accident claim. That is because rideshare cases often involve more than one insurance policy, and the coverage can change based on what the driver was doing in the app at the time of the crash. In Wisconsin, rideshare companies like Uber and Lyft follow a specific insurance framework tied to the driver’s app status.
At Pemberton Personal Injury Law Firm, we help injured people in Eau Claire and throughout Wisconsin understand their rights after a rideshare accident. If you were hurt in an Uber or Lyft crash, we are here to carry the burden so you can focus on healing.
Most car accident claims involve one or two drivers and their insurance companies. Rideshare accident claims are often more complicated.
That is because these cases may involve:
Even when the facts seem simple at first, the insurance issues may not be.
Rideshare accidents can happen for many of the same reasons as other crashes, but there are added risks when drivers are using an app while trying to find riders, follow directions, or manage pickups and drop-offs.
Common causes include:
In Eau Claire, pickup areas near downtown, entertainment spots, and UW-Eau Claire can create rushed situations where drivers make careless decisions.
You do not have to be a rideshare passenger to have a claim.
You may have a claim if you were:
The key question is not just where you were. The question is whether someone else’s negligence caused your injuries.
Wisconsin law has specific insurance requirements for transportation network companies like Uber and Lyft. The coverage can depend on the driver’s status in the app at the time of the accident.
If the driver was not logged into Uber or Lyft at the time of the crash, the rideshare insurance framework usually does not apply. In that situation, the claim often goes through the driver’s personal auto insurance instead. This is one reason app status matters so much in these cases.
If the driver was logged in and available for ride requests, Wisconsin law requires one level of minimum coverage. This period can be especially important because it may not involve the same coverage available during an active ride.
If the driver had accepted a trip or was transporting a passenger, Wisconsin law requires higher minimum coverage, including at least $1 million for bodily injury, death, and property damage.
The driver’s app status can directly affect which insurance policy applies and how much coverage may be available. That can make a big difference in a serious injury case.
A Wisconsin rideshare accident claim may include compensation for:
The value of a claim depends on the facts, including how serious the injuries are and how the accident affects your daily life.
A rideshare accident lawyer can help by:
Rideshare companies and insurers often move fast after a crash. Having someone on your side early can help protect your rights.
Typically, a lawsuit must be filed within three years from the date of the accident under Wisconsin law. However, there are important exceptions and nuances that can affect the applicable deadline.
Still, waiting too long can hurt your case. Evidence can disappear, records can be harder to get, and witness memories can fade. It is better to get answers early than assume you have plenty of time.
At Pemberton Personal Injury Law Firm, we take a steady, straightforward approach. We investigate the facts, explain your options clearly, and deal with the insurance companies so you do not have to carry that stress alone.
We prepare every case as if it is going to trial because insurance companies know which firms are ready to fight. We do not get paid unless you do.
A rideshare accident can leave you hurt, overwhelmed, and unsure where to turn next. You should not have to sort through Uber or Lyft insurance issues on your own.
If you were injured in a rideshare accident in Eau Claire or the surrounding area, Pemberton Personal Injury Law Firm is here to help. Contact us today for a free case evaluation.
Insurance companies profit when you lose. Every claim they deny, every settlement they lowball, every injured person they convince to accept less—that’s money in their pocket. And they’re very good at what they do.
At Pemberton Personal Injury Law Firm, we’ve made it our mission to take on the insurance companies that put profits over people. We know every underhanded tactic they’ll use to cheat you out of fair compensation, and we’re prepared to fight fire with fire. When insurance adjusters see us coming, they know they’re in for a real battle. You didn’t ask to be injured.
You didn’t ask to fight a billion-dollar corporation. But now that you’re here, you deserve lawyers who will go to war for you. We don’t settle for less than full compensation, we don’t back down from tough fights, and we don’t let insurance companies bully our clients. PERIOD.

















Life following a serious injury can bring intense emotions and pain. Accident victims often hope to get their lives back on track, only to be held back by the demands involved with personal injury claims. This is especially the case for individuals who become hospitalized. Wherever you are in the process, we’d be glad to help.
Our injury lawyers in Wisconsin step up to represent you. At Pemberton, we provide this advocacy at every step in the injury claims process so you can be on your way to feeling like yourself again.
Contact our Wisconsin personal injury attorneys at (608) 448-6242 to speak with one of our experienced attorneys. We will create a plan together to help you protect your rights and get you back to your life.
$40M+ Won For Our Clients
Client sustained life-threatening injuries after being hit by a driver who passed away at the scene. We obtained close to the policy limits with an additional claimant pre-suit and negotiated medical liens down over $250,000.
In this car accident case, the client suffered catastrophic injuries in a head-on collision when the at-fault driver crossed the center line. Her injuries included multiple broken bones in the chest, ribs, wrist, and ankle, internal injuries requiring intestinal surgery, and a damaged artery in the spine. With medical expenses exceeding $4,000, we secured the at-fault driver’s full insurance coverage and pursued an additional $1,000,000 from the client’s own insurance policy. We also negotiated a reduction of more than $468,000 in outstanding medical costs to ensure the client received maximum financial recovery for her life-altering injuries and permanent impact on her ability to work.
The client’s loved one suffered a fatal injury in an auto collision that resulted in over $382,000 in medical bills. Acting as the family’s second attorney, we navigated difficult policy-limit issues and secured a $1,000,000 settlement. While the case had greater overall value and the family would have liked a higher recovery, they chose to settle to avoid prolonged litigation and move forward.
“Focus on healing and we will take care of everything on the legal side”
“If you ever need an attorney, he would be the first one I recommend”
“Focus on healing and we will take care of everything on the legal side”
“If you ever need an attorney, he would be the first one I recommend”