Client sustained life-threatening injuries after being hit by a driver who passed away at the scene. We obtained close to the policy limits with an additional claimant pre-suit and negotiated medical liens down over $250,000.
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You ordered a ride, got in, and trusted a driver to get you where you needed to go. Then something went wrong. Now you are hurt, confused, and unsure what to do next. Rideshare accidents can put injured passengers, drivers, and other victims in a difficult spot. The insurance rules are different, Uber and Lyft have their own legal teams, and figuring out who should pay is not always simple.
At Pemberton Personal Injury Law Firm, we help people in Sun Prairie and across Wisconsin after rideshare accidents involving Uber, Lyft, and other app-based rides. Our attorneys have worked on the insurance defense side, so we know how these companies and their insurers approach claims. That experience makes a real difference for the people we work with. If you were injured in an Uber or Lyft accident, our Wisconsin rideshare accident lawyers are here to help you understand your options while you focus on healing.
Rideshare accidents are not simple. Multiple insurance policies may apply depending on what the driver was doing at the time of the crash.
Here is how Uber and Lyft generally structure their coverage:
Because of this, figuring out which insurance policy applies is one of the first and most important steps after a rideshare crash. Insurance companies know this system well, and they often use it to limit what they pay. Having an attorney on your side early can make a real difference.
Liability in a rideshare accident can involve more than one party. Depending on the circumstances, any of the following may be responsible:
Identifying all responsible parties is an important part of building a strong claim. Our attorneys look at the full picture so every possible source of compensation is considered.
The actions you take after a rideshare accident can affect your claim. Following these steps can help you get the care you need, protect your rights, and strengthen your case:
Insurance companies may reach out quickly after a crash. Their goal is often to settle the claim for as little as possible. You do not have to talk to them without legal guidance. Our personal injury lawyers can handle those communications for you.
If you were hurt in a rideshare accident, you may be able to seek compensation for a range of losses. Depending on your case, compensation may include:
The value of your claim depends on your specific injuries, how the accident happened, and which insurance policies are involved. Our team reviews every detail to build the strongest case possible. Our car accident attorneys have handled complex insurance disputes and know how to push for fair compensation.
Time limits apply to personal injury claims in Wisconsin. In many Wisconsin personal injury cases, you have 3 years from the date of the accident to file a lawsuit. However, some cases have different deadlines. The details of your claim can affect how much time you have.
If you are unsure about your timeline, speaking with an attorney sooner rather than later is always the right move. Our dedicated team can help you understand your rights and protect your chance to seek compensation after an Uber and Lyft accident.
Rideshare accident cases can involve several insurance policies, multiple parties, and questions about who was responsible. Pemberton Personal Injury has the experience and dedication to work through those issues for you.
Here is what sets us apart:
We work to make the legal process as clear and straightforward as possible for every client. The Pemberton Promise reflects our commitment to honest, client-focused representation at every stage of your case.
After a rideshare accident, it can feel like the insurance companies hold all the control. They have adjusters and legal teams working quickly to protect their bottom line. You deserve someone working just as hard for you.
Pemberton Personal Injury fights for injured people in Sun Prairie, Madison, and across Wisconsin. We take rideshare accident cases on a contingency fee basis, so there is no cost to get started. Reach out to us today to request your free case evaluation and speak with our team about what happened.
Insurance companies profit when you lose. Every claim they deny, every settlement they lowball, every injured person they convince to accept less—that’s money in their pocket. And they’re very good at what they do.
At Pemberton Personal Injury Law Firm, we’ve made it our mission to take on the insurance companies that put profits over people. We know every underhanded tactic they’ll use to cheat you out of fair compensation, and we’re prepared to fight fire with fire. When insurance adjusters see us coming, they know they’re in for a real battle. You didn’t ask to be injured.
You didn’t ask to fight a billion-dollar corporation. But now that you’re here, you deserve lawyers who will go to war for you. We don’t settle for less than full compensation, we don’t back down from tough fights, and we don’t let insurance companies bully our clients. PERIOD.

















Life following a serious injury can bring intense emotions and pain. Accident victims often hope to get their lives back on track, only to be held back by the demands involved with personal injury claims. This is especially the case for individuals who become hospitalized. Wherever you are in the process, we’d be glad to help.
Our injury lawyers in Wisconsin step up to represent you. At Pemberton, we provide this advocacy at every step in the injury claims process so you can be on your way to feeling like yourself again.
Contact our Wisconsin personal injury attorneys at (608) 448-6242 to speak with one of our experienced attorneys. We will create a plan together to help you protect your rights and get you back to your life.
$40M+ Won For Our Clients
Client sustained life-threatening injuries after being hit by a driver who passed away at the scene. We obtained close to the policy limits with an additional claimant pre-suit and negotiated medical liens down over $250,000.
In this car accident case, the client suffered catastrophic injuries in a head-on collision when the at-fault driver crossed the center line. Her injuries included multiple broken bones in the chest, ribs, wrist, and ankle, internal injuries requiring intestinal surgery, and a damaged artery in the spine. With medical expenses exceeding $4,000, we secured the at-fault driver’s full insurance coverage and pursued an additional $1,000,000 from the client’s own insurance policy. We also negotiated a reduction of more than $468,000 in outstanding medical costs to ensure the client received maximum financial recovery for her life-altering injuries and permanent impact on her ability to work.
The client’s loved one suffered a fatal injury in an auto collision that resulted in over $382,000 in medical bills. Acting as the family’s second attorney, we navigated difficult policy-limit issues and secured a $1,000,000 settlement. While the case had greater overall value and the family would have liked a higher recovery, they chose to settle to avoid prolonged litigation and move forward.
“Focus on healing and we will take care of everything on the legal side”
“If you ever need an attorney, he would be the first one I recommend”
“Focus on healing and we will take care of everything on the legal side”
“If you ever need an attorney, he would be the first one I recommend”
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