Client sustained life-threatening injuries after being hit by a driver who passed away at the scene. We obtained close to the policy limits with an additional claimant pre-suit and negotiated medical liens down over $250,000.
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If you have recently found yourself in a truck accident, we don’t have to tell you how serious this can be for you and your family. Truck accidents are all too common and have devastating consequences. Statistically speaking, several semi-truck accidents happen each day in Wisconsin. The sheer size of them can create traumatic results for anyone who comes in their path.
You don’t have to fight through this chapter alone. Our Madison personal injury lawyers are standing by. We not only have the valuable knowledge to help you with your options, but also the compassion to understand what effect this accident can have on you and your family. Contact one of our Madison truck accident attorneys today
The Federal Motor Carrier Safety Administration (FMCSA) sets strict standards for truckers and commercial vehicles. Unfortunately, the regulations designed with public safety in mind are not always met. When this happens, you deserve an advocate who not only understands the legal landscape but also values your personal journey and challenges.
Choosing Pemberton means entrusting your case to a team dedicated to achieving justice on your behalf. If you or a loved one has been affected by a truck accident in Wisconsin, contact us for a comprehensive consultation. With Pemberton in your corner, you’re not alone on the road to recovery.
Truck accidents often result in severe consequences due to the size and weight of commercial trucks. Navigating the aftermath requires an attorney experienced in these complex cases. Pemberton is a dedicated advocate for truck accident victims in Madison.
Proven Results: We have secured multi-million dollar settlements, reflecting our commitment to injury victims.
Experienced Representation: Our team understands the complexities of truck accident claims in Wisconsin and is equipped to protect your rights.
Respected Reputation: Insurance companies, medical providers, and courts recognize our dedication, strengthening negotiations and courtroom proceedings.
Personalized Advocacy: Every case is unique. We take the time to understand your situation, crafting strategies tailored to your needs.
In-Depth Knowledge: Truck accidents involve complex regulations and multiple parties. Our attorneys anticipate challenges and build strong cases.
From your first call to case resolution, we stand by your side with unwavering support.
On average, Wisconsin registers over 7,000 accidents involving semi-trucks, tractor-trailers, and other large trucking vehicles every year. Our lawyers handle many types of accidents involving commercial trucks. We know how the details affect the claim and liability in a personal injury lawsuit.
Drivers are often tired. If there are strict deadlines for them to get to their next destination, unfortunately, this causes some drivers to push their limits and not get adequate rest they need. This can generate less awareness while driving, lagging instincts, and more than can even cause them to crash into other vehicles on the road.
Speeding or aggressive driving can also occur when the driver is trying to meet a deadline or is going too fast for the weather conditions. In its most aggressive form, reckless driving behaviors can become road rage, a truly terrifying experience for drivers who it’s directed at.
In addition, drugs and alcohol frequently contribute to truck crashes. Truck drivers are held to a much stricter standard when driving while intoxicated, but it can still happen and create devastating circumstances for others on the roads.
In a study involving fatally injured truckers in nine states, psychoactive drugs were found present in 67% of the incidents. It’s no secret that intoxicated driving is dangerous, but when combined with the size and speed of large trucking vehicles, it can be even more catastrophic.
Distracted drivers are also a common hazard on the roads. This applies to semis as well as other vehicles. Unfortunately, if a regular-sized car goes off the road or collides with another vehicle, the circumstances are less deadly than if it is a large truck and trailer.
Shifts in the cargo or the load on the trailer can cause the truck to roll over or fishtail. If the cargo in the trailer isn’t secured correctly and shifts while driving, the driver may not have enough time or room on the roads to correct the change in gravity of the trailer load, causing a crash.
Inadequate maintenance of the truck and trailer can also cause an accident. If the brakes, tires, or steering malfunctions while on the highway, it can cause the driver to lose control.
Victims of truck accidents in Wisconsin frequently experience severe and life-altering injuries. One of the most tragic outcomes is wrongful death, where families are left grappling with the sudden loss of a loved one due to the negligence or recklessness of another party. Additionally, survivors often face:
Lastly, the emotional scars left by such accidents can be profound, with survivors battling post-traumatic stress, anxiety, and depression long after the physical wounds have healed.
If you were involved in a truck accident, you likely have mounting medical bills. Some injuries may present as mild and later escalate to traumatic injury that requires significant medical attention or physical therapy to heal. This can create a financial strain on you and your family. Seeking compensation to recover costs is common, and you have every right to do so.
Lost wages are also likely in significant truck accidents. You should calculate what you have lost due to needing medical attention. You can also estimate if you can no longer perform your work duties at the same level that you were before the accident and seek compensation for that as well.
Pain and suffering through mental anguish or emotional suffering are also considered damages that you can seek compensation for. Being involved in an accident can be traumatic, but being involved in one with a semi can have devastating, lasting effects on who you are as a person.
Punitive damages are sometimes available in truck accident cases if it can be proven that the driver was grossly negligent or intentionally harmful in the actions that caused the accident. In that case, you will likely seek punitive damages for the accident. An experienced truck accident attorney can help you determine what damages you’re eligible to seek and ensure that your case results in maximum compensation for you and your family.
We understand your right to want compensation and that you may have devastating injuries that leave you unable to fight for your rights without assistance. Working with an experienced attorney can provide peace of mind and invaluable insight into your options and steps to take to get you and your family back on track. You don’t have to fight through the aftermath of an accident alone.
Contact our office at (608) 448-6242 to discuss the specific details of your case and learn how a Madison personal injury lawyer from Pemberton can help you to move forward.
Insurance companies profit when you lose. Every claim they deny, every settlement they lowball, every injured person they convince to accept less—that’s money in their pocket. And they’re very good at what they do.
At Pemberton Personal Injury Law Firm, we’ve made it our mission to take on the insurance companies that put profits over people. We know every underhanded tactic they’ll use to cheat you out of fair compensation, and we’re prepared to fight fire with fire. When insurance adjusters see us coming, they know they’re in for a real battle. You didn’t ask to be injured.
You didn’t ask to fight a billion-dollar corporation. But now that you’re here, you deserve lawyers who will go to war for you. We don’t settle for less than full compensation, we don’t back down from tough fights, and we don’t let insurance companies bully our clients. PERIOD.


















Life following a serious injury can bring intense emotions and pain. Accident victims often hope to get their lives back on track, only to be held back by the demands involved with personal injury claims. This is especially the case for individuals who become hospitalized. Wherever you are in the process, we’d be glad to help.
Our injury lawyers in Wisconsin step up to represent you. At Pemberton, we provide this advocacy at every step in the injury claims process so you can be on your way to feeling like yourself again.
Contact our Wisconsin personal injury attorneys at (608) 737-3498 to speak with one of our experienced attorneys. We will create a plan together to help you protect your rights and get you back to your life.
$33M+ Won For Our Clients
Client sustained life-threatening injuries after being hit by a driver who passed away at the scene. We obtained close to the policy limits with an additional claimant pre-suit and negotiated medical liens down over $250,000.
In this car accident case, the client suffered catastrophic injuries in a head-on collision when the at-fault driver crossed the center line. Her injuries included multiple broken bones in the chest, ribs, wrist, and ankle, internal injuries requiring intestinal surgery, and a damaged artery in the spine. With medical expenses exceeding $4,000, we secured the at-fault driver’s full insurance coverage and pursued an additional $1,000,000 from the client’s own insurance policy. We also negotiated a reduction of more than $468,000 in outstanding medical costs to ensure the client received maximum financial recovery for her life-altering injuries and permanent impact on her ability to work.
The client’s loved one suffered a fatal injury in an auto collision that resulted in over $382,000 in medical bills. Acting as the family’s second attorney, we navigated difficult policy-limit issues and secured a $1,000,000 settlement. While the case had greater overall value and the family would have liked a higher recovery, they chose to settle to avoid prolonged litigation and move forward.
“Focus on healing and we will take care of everything on the legal side”
“If you ever need an attorney, he would be the first one I recommend”
“Focus on healing and we will take care of everything on the legal side”
“If you ever need an attorney, he would be the first one I recommend”